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How to get feedback from your event idea

You have the idea for your live event but you want to know how to get feedback on your event idea.  In this post we’ll dive into three ways you can get feedback on and validate your event idea.

Coming up with your live event idea is easy for some but takes a bit more effort for others.  But when you finally get it, the first thing you want to do is share it with others to get their feedback.  I don’t know about you, but talking things out with someone helps me to gain clarity on what’s been in my head.  It doesn’t always translate when I talk it through with someone but that’s really the point right?  To make sense of your thoughts and ideas.  I’ve got three ideas to help get you started with getting your feedback on your event idea.

Talk to a personal friend.  We don’t always think about the personal non-business friend for feedback on anything in our business, but I’ve found that they have a neutral and refreshing perspective on what you’re trying to accomplish.  They don’t have that business eye so their feedback looks and sounds different.  You’re not looking for tough love feedback here so make sure you speak to the right friend.  Of course you don’t want the yes man either but you want someone who will ask the questions that you’re afraid to ask or didn’t think to ask.  There will always be loopholes in your event idea and talking it through will help to fill those gaps.  I strongly suggest painting as much of the whole picture as possible to your friend so they can get the gist of what you’re planning.  The idea could make better sense to them if it’s in a container supported by other elements.

Talk to a business friend.  We all have a biz bestie who we can run things by.  If you have one of those, run your idea by them.  You can make this feedback as structured or less structured as you want to.  Maybe you detailed everything out in a Google Doc and you think it’ll be easier for them to read through and give you feedback afterwards.  Your biz bestie will have that business eye and give you the feedback you'll need from the perspective that you’ll need to make certain changes.  Making these changes will most likely make sense and more importantly, be needed for your audience.  At the end of the day, it’s all about planning a profitable live event with attendee experience at its core. If you can make money and an impact, then that's the best of both worlds.

Talk to your audience.  This is always the best feedback because these are the people who you’ll sell your event tickets to.  If they don’t like their feedback, then you could be in some trouble.  To get this feedback, consider creating a form to gather their feedback.  Create a mix of open-ended and multiple choice questions.  This way they’ll have an opportunity to create more long form answers and you'll be able to quickly see answers in a roll-up report.  As I said earlier, feedback from potential attendees are worth listening to intently because they are your customers.  Your event is probably not the first event they’ll attend and it won’t be the last either.

Planning your first live event can be so nerve-wracking with SO much to consider. When you download my FREE “Plan Your Profitable Live Event Roadmap,” you’ll learn everything you need to know to feel completely confident in executing your event.

Grab the roadmap!

Planning your first live event can be so nerve-wracking with SO much to consider. When you download my FREE “Plan Your Profitable Live Event Roadmap,” you’ll learn everything you need to know to feel completely confident in executing your event.

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Live Event Roadmap

Planning your first live event can be so nerve-wracking with SO much to consider. When you download my FREE “Plan Your Profitable Live Event Roadmap,” you’ll learn everything you need to know to feel completely confident in executing your event.