Attention Creatives

Ditch the overwhelm and brainstorm, plan & launch your first live event in a more strategic & stress-free way.

Get started today!

Where You Are

You're flooded with questions:

  • Should I host a retreat, workshop or conference?
  • Should it be all-inclusive?
  • Do I have a budget?
  • Can I afford speakers?
  • What’s my content gonna be about?
  • Will I sell out my event?

You've just begun planning and you're left stuck, stressed out and defeated.

Where You Want To Be

Just imagine in less than 90 days you could:

  • Brainstorm in an organized way using guided questions and thought provoking content
  • Create a simple-to-follow plan that documents and solidifies your final decisions
  • Launch your live event confidently to creatives with checklists to help back you up each step of the way

No, it's not a dream or fairy tale.  All of this is possible with proper planning.


Plan Your Profitable Live Event is the ONLY 224-page planning workbook that walks you through the brainstorming process + planning phase, AND helps you transform each moving part, into solid, concrete decisions so that you can launch confidently and with ease.

This planning workbook is the exact A-to-Z method of my extensive research and event listing experience.

Bonnie Bakhtiari said, 
"This is looking so fantastic. I think you've considered so many helpful points that will make planning an in-person event exponentially easier for creatives!"

Take A Peek Inside

Planning Workbook ($97 value)

A comprehensive planning workbook that helps you brainstorm, plan and launch your first live event.

Why This Workbook Is Amazing

  • Though-provoking content to make you think while brainstorming
  • Guided questions to help you answer the pertinent questions
  • Lots of room to note your thoughts and ideas
  • Two yearly calendar as you solidify those dates
  • Timed checklists to keep your planning on track


BONUS 1:  Clarity Call ($197 value)

A 30-minute call to help you launch a a unique live event that's independent of what others are doing.

BONUS 2:  Budget Calculator ($97 value)

An automated resource built in Google Sheets to help you stay on track financially.

What's The Investment

Plan Your Profitable Live Event is valued at $347
You get it for 1 payment of $197

Kay Koch said,
"When I was planning my first retreat I got a little overwhelmed with all of the details and aspects that I didn't realize that I needed. Connecting with Makeda and Events Unlocked made all the difference! She laid everything out in such a neat and orderly workbook that covered every aspect of event planning from AV equipment down to food and snacks. Worth every penny!"

Get started today!

Have We Met?

I'm Makeda Mutema-Newton!

Being a part of the event industry happened by divine download while talking with a friend back in November 2016.  Here we are, three years later, where I'm helping entrepreneurs plan a profitable live event with attendee experience at its core.

I understand the many moving parts that come along with planning a live event and my goal is to make that planning process easier for you.

Planning your live event doesn't have to be difficult or complicated. There is a better, more strategic way to plan your profitable event.

Are you ready to plan your live event?


Kat Schmoyer said, "Makeda!  This is so extensive & amazing!!  Congrats on all of this hard work!!! :-)"

Remember you get:

  • A 224-page planning workbook that walks you through planning
  • A bonus clarity call to get clear on your vision
  • A bonus budget calculator to keep you on track
Get started today!